You know, we started obviously in Apple using the iPad well before it was launched. Of course, we had our shades pulled and everything so nobody could see us. What I started noticing about my own personal behavior, it quickly became 80 to 90 percent of my consumption and work was done on the iPad. - Tim CookIt gets overstated but it’s worth nothing again and again. Apple wants to make the tablet a computer. Amazon wants to make the tablet a consumption device. It all depends on your needs.
In two years time you won’t be able to tell the difference between television and the Internet.
So why does a company like Google with an Internet video monopoly in YouTube want to get in the TV game?
Ice cream sandwich. Attack the other end of the screen and squash the advertisers and content owners in the middle.
That’s domination and it’s coming to a TV near you.
From mouse to touchscreen to Google glasses. Real-time information is coming to the tip of your eyeballs.Google thinks we’ll need augmented reality glasses for activities like driving and exploration. I thought lasik was the only advanced eye operation I’d ever get.
I rarely click on friends’ links, pretty much undermining the theory of peer to peer sharing.
But this wasn’t always the case. Twitter flipped trust and interest into admiration for people I didn’t necessarily know but had real expertise.
Even for entertainment based links about Jeremy Lin highlights or funny videos, I’m more likely to click from someone I don’t know than someone I do.
I admittedly spend more time checking Twitter. Still, the click per time spent is still remarkably higher.
I will say though that Facebook’s real time frictionless ticker grabs my eye often. And I’m more likely to click there than within the Facebook stream. This is probably because it displays bit sized information as opposed to long for content which I describe as anything more than 140+ characters with embedded content.
One thing I certainly do less of is search. The information I want and need is out there in the air and my Tweeps and friends are just giving it to me for free.
Maybe I just want to learn and discover new stuff.
Stories of the Week: China Pleases Hollywood, 12 More FB Apps, Path and Mobile Privacy, Facebook Store Pullout, Grammys Meet Twitter
China promises to bring in 14 more major motion pictures a year.
There a three significant signals here:
China accepts Westernization. China is finally acknowledging itself as the world’s oyster. The Chinese are in the business of idea aggregation and Hollywood movies are just one way to inspire them into action, to create their own things.
China’s soft power investment. China is setting itself up for the future when it needs its culture to soften its superpower status. Don’t think one second that China will sit back and passively consume Western films. China will build its own movie industry like India did with Bollywood. Chinese films will put its actors on the map in households across the world, bettering its image.
Hollywood’s new market. No American actively goes to the movies any more. Netflix and free streams save us $20/movie + concessions at the box office. So Hollywood will absolutely take any extra revenue it can get even if it comes from Internet streams. Don’t expect the Chinese to all of a sudden run to movie theaters when they can watch them in the comfort of their own homes. Just imagine how many Smart TVs Apple itself will sell in China.
More importantly, the Hollywood deal gives all content creators hope that they too can break into the Chinese market. For musicians, that means more shows, for authors that means more paid talks and possible Chinese investment in scripts Chinese investors want to turn into movies.
The implications of this deal are huge for China and the content creators in the West.
David Remnick, New Yorker editor:
The New Yorker — you roll it up, you put it in your bag. It’s quite easy; it’s pretty good technology.. And then you throw it away never to see it again or hoard it and lose space in your apartment.
The urge to resist digital technology is tangibility nostalgia.
Companies in the West often claim that while they outsource factory jobs, the creative and innovative work is still done at home.You don’t need to be rich and democratic to create. All you need is a hi res camera and a concept. I’ve often argued that the only irreplaceable trait America has left is creativity. No country can replicate the intricate expression displayed in American movies, film, and books. Americans are inspired to create. But professional fees are high and creators themselves need marketing assets. So a musician outsourcing a concept like a music video for creative production in India is worth a shot. The finished product may be unique and unWestern but the savings enable artists to focus on their craft and other important collateral. At some point the quality of outsourced content will rise. The tools are there and creativity can be learned. And YouTube is always there to steal concepts.
Less how the devices look, more how they behave.People care more about look and feel than functionality. Fortunately for Apple, it dominates both the aesthetic and usability. But all Smartphones and tablets look similar these days, a thin piece of hardware with a large screen. That’s why the real test for Apple is in strengthening the power of the iPhone and its connectivity with other devices. As the video explains, ”middleware” is the most important piece of the Smartphone. In fact, all that matters is the guts. Siri is just the beginning of man talking with his widgets. It’s that piece of interconnectivity that consumers will care more about then the design of the hardware itself.
The time is ripe to create an app for Facebook. You’ll instantly gain news users through frictionless sharing.
The Washington Post social reader is still benefitting from being the first social reader on Facebook. It consistently shows in my daily feed. I don’t think anyone read the Washington Post prior to the social reader app.
But the field is getting crowded. Facebook added 12 new apps today, half of them are editorial.
Every media company will create some type of app. And just like the digital music and book business, only 20% of them will get used.
Get in now while everyone knows your name.
Dan Frommer posed the following question on an Apple Path acquisition:
Would Apple buy or go in-house here?
No, Apple will not buy Path. Apple is no longer in the niche game. It wants to be the dominant player in the mobile, tablet, and Smart TV market. And the last thing it wants to do is go in half ass. It doesn’t matter if Path is the best designed social app out there and shows flashes of scale.
Apple is actually doing “social” right. It’s taking popular apps and inherently mobile apps like Twitter and integrating them natively from the dashboard.
It’s only natural therefore that Apple do a similar deal with Instagram. Keep the social environment within the Instagram app but allow uploads and filtering directly from the iPhone camera itself.
Apple has to give users the fastest mobile checkout for sharing possible. And the best way to do that is white label the most useful mobile apps.
It’s a way to instantly monetize their followers. - Chris Teso, CEO ChirpifyTwitter may solve social commerce before Facebook. Startups like Gumroad and Chirpify make it easy for merchants and consumers to connect. What frustrates me is why Facebook and Twitter are both so hesitant to build their own native commerce solutions. That’s potentially millions and maybe billions of dollars in additional revenue. Four years ago people complained about the convergence of the mp3 player, camera, and email all into one device. Everything in one is now a preference. The bigger challenge for social commerce is just making it super easy for fans and followers to check out. Facebook already has credit cards on file. 13% of its 3+ billion revenue last year came from those Zynga credits. Why can’t we buy other goods with Facebook credits? Similarly contradictory is Twitter’s behavior. If Jack Dorsey so easily commits to censorship why doesn’t expand into social commerce. He could have his Square team work on a Twitter payment solution. I’m not sure what the wait is about. Both platform have scale. Now it’s time to monetize.
We’re rightfully obsessed with the mobile phone because it’s a content media and communications device.
Losing or breaking our phone is like losing our book reader, music and movie player all in one.
Just wait until the phone becomes our wallet too. We’ll check our pockets compulsively.
Still, the more consolidated the devices the better. I remember sticking my game boy, cd player, camera, and computer all in one bag. My parents thought my back was going to break.
Consolidation and instant access create a world of endless entertainment.
I’ve always got something to do. Maybe one day I’ll get sick of it.
Wilson Miner - When We Build from Build on Vimeo. Art gives meaning to empty space. Humans are tool builders that create the world they want to live in. New creations, or mediums, create completely different environments. Sometimes design is clearly expressed to the creator yet invisibile. As Wilson notes in his presentation, ”You perceive the energy of color even when you don’t see anything.” Today’s developments spread much faster than previous technologies. YouTube took less than 6 months to reach 50 million people, the iPhone took less than 3 years. Radio took 40 years. What you think is cool right now will be arcane tomorrow. Quotes featured in the video:
The artist is always a jump ahead of technology. - Marshall McLuhan We shape our tools and thereafter our tools shape us. - Marshall McLuhan The computer is the most remarkable tool that we’ve ever come up with. And it’s the equivalent of bicycles for our minds. - Steve Jobs When we build, let us think that we build forever. - Josh Ruskin
The medium is the message.
74 percent of social media users indicate that, given the option, they wouldn’t use virtual currency, such as Bitcoin or Facebook Credits to pay for a purchase made on a social media site; and (link)It’s just a matter of time.